Customer Success
Seven years as an account manager within marketing and branding agencies of varying sizes and locations has provided me with the deep experience in maintaining strong relationships and continuously growing a book of business.
deeproots partners - digital marketing agency
Director of Partner Success
Managed a portfolio of 35 SEO and Paid Media clients, ranging from small businesses to enterprise accounts, generating $260K in monthly revenue.
Increased client retention to an average of 375 days, with some partnerships lasting over three years, by optimizing reporting, communication, and service quality.
Identified revenue growth opportunities and strengthened long-term client partnerships by improving reporting transparency and project management.
Enhanced client reporting efficiency by creating an analytics project tracker in Looker Studio, ensuring timely and actionable SEO and eCommerce insights.
Implemented automation to streamline operations, including a client content approval system and a semi-automated onboarding process within the CRM, improving efficiency and client experience.
Led the fulfillment team across SEO, content, web development, and UX projects, ensuring quality execution and timely delivery.
Example: Cookies Florida.
Drove product and process improvements by sharing client feedback and insights with company leadership, advocating for changes that enhanced customer experience and operational efficiency.
Client Testimonials
“I had the pleasure of working with Danielle during her tenure as COO at Deeproots. Our retail business operates in a very competitive market and she had a great ability to understand the complexities of our market and help translate that understanding into actionable SEO strategies. Danielle’s leadership was evident in how she managed her team to consistently deliver data-driven insights and solutions, while maintaining a great level of responsiveness to our needs. Her strategic mindset, combined with her dedication to excellent customer service, made her an invaluable partner as we worked together to grow our retail business. I have no doubt that Danielle’s skills will bring tremendous value to any organization fortunate enough to work with her, as she brings both the strategic vision and practical execution abilities that are critical to any business’s success.”
“I worked with Danielle for three years while her company managed SEO for our brand. Danielle was exceptional at orchestrating our meetings, always maintaining a positive and upbeat atmosphere while keeping everything on track. Her organizational skills ensured that every meeting was productive and efficient. She was a key player in ensuring smooth communication and coordination, making the entire process seamless for our team. I highly recommend Danielle for her professionalism, energy, and ability to keep projects running smoothly.”
Grow Studios - Full service marketing agency
Senior Account Manager
Primary point of contact leading client relationships with over 20 dispensary and brand accounts, including BLAZE, Ra’ Flower, Sunderstorm, HPC, FireHaus, and The Kind Center, ensuring long-term partnerships and customer satisfaction.
Successfully managed the launch event for Elevate Dispensary Woodland Hills, driving 300+ transactions on opening day and generating brand awareness.
Developed content and engagement campaigns for HPC Dispensary’s Instagram, leading to a 50% follower increase in under four months and improved social engagement.
Customer Experience
Find a link to a Notion where I created an example Emergency Communication Strategy for a fictional CPG Health and Wellness company:
Hoop Social Video App
Community Manager
Grew the community by 250% by developing partnerships with influencers and top video creators, leading to a higher volume of user-generated content.
Launched a successful ambassador program that empowered top creators to drive organic app adoption, resulting in 50+ new signups per month.
Boosted engagement rates by 45% through strategic content initiatives, including in-app challenges, newsletters, and social campaigns.
Implemented feedback loops that led to key product improvements, enhancing user experience and increasing session time by 25%.
Developed a viral content strategy that increased social sharing and brought in 30 new users per week.
“I met Danielle through a startup we worked at in Tel Aviv, and the one thing I can say is that her energy and drive really showed and contributed to the entire team’s motivation. She showed a passion for the app community she was building, and wore many hats which was a big help for the team. I enjoyed working with her creatively and saw that while most of her talents lie in writing and strategy, she has an eye for design as well.”